Membership Management Software Blog
Member Benefit Strategy: Boosting Applications and Renewals
Do your members receive benefits from other members? If not, you’re missing out on one of the most powerful methods to acquire and retain members. If you are, do you approach member benefits with a
The Association ‘Advantage’ – Marketing Future Growth
Membership The state of being a member, as of a society, or club. Advantage Any state, circumstance, opportunity, or means especially favorable to success, interest, or any desired end. Interesting that, of the two
4 Tips to Stay Productive While Working From Home
Over the last months, the meaning of work has been turned upside down. The norms, expectations, and ideas of work culture are undergoing a massive shift - and the change is impacting everybody. How is
People-Centric Organizations and the Search for Meaning
Much of the literature in Association circles revolves around the development, and positioning, of business-oriented associations, and for good reason. There is a long history of businesses, professionals, and even industries as a whole, organizing
Setting a Social Media Schedule: Tips for Membership Managers
Social media is a powerful communications channel for membership managers, but no two managers use social media in the same way. For some organizations, social media is a critical part of day-to-day affairs, staffing social
The Role of Associations in Socio-Economic Renewal
We find ourselves undoubtedly in the early days of a recession, which some anticipated even before the appearance of COVID-19, but which is now a virtual certainty - precipitated by the generational pandemic in
5 Best Systems for Managing Social Media
Social media management systems are a wise investment to ensure you are optimizing your brand’s online presence. While there is a wide host of different social media management systems, this list offers you the top
10 Tips and Tricks to Working Remotely
Working from home is a change of routine for many of us right now. Humans thrive on routine and change often feels uncomfortable, especially when it catches us by surprise. Working from home can be
How to Bring in Members With Google Ads
Google ads is a powerful platform trusted by marketers worldwide. If you're looking to bring in new members, building even a simple awareness campaign can have a big impact on member acquisition. Because Google already
5 Video Conferencing Systems to Keep Your Team Connected
With the way we work and connect with each other changing, member-driven organizations are searching for accessible solutions to connect. Today, more people than ever before are searching for video conferencing software that can help
What You Can Do When You Track Member Behavior
Are you tracking the behavior of your members online? Tracking, analyzing, and responding to member engagement data online can expose powerful insights into the behavior and motivation of your members. With the right set of
Evaluating The Impact of Your Membership Tactics
Every strategy has tactics. Some tactics are powerful, some are not. Sometimes a tactic's value isn't easy to see. When it comes time to determine what tactics are worth investing in, and which should be
During COVID-19: Increase Engagement with Online Learning Experiences
Reality is setting in. The Coronavirus - COVID-19 - is not going away. Any time soon at least. We are now starting to understand that this time of reduced personal contact, is, the new
Help for Associations with low or no Staff
Some of the best not-for-profit organizations have few, if any, staff. And while they may not attract (or look for) a lot of attention, they are, without a doubt, some of the most important
How to Build Community Online
Creative flat design for web banner, marketing material, business presentation, online advertising. Member-driven organizations are all about community. While events have been the mainstay of most member-driven organizations for years, online channels offer
Building Stakeholder Buy-in With Survey Data
Over the past few weeks we've done an in-depth exploration of the strategies and tactics to making powerful surveys. We've offered tips on the best ways to design, build, deploy, and manage surveys to capture
Governance: How much is enough?
Governance: How much is enough? For some reason, “Getting Governance Right” seems to be a real conundrum for many people and organizations. Personally, I have seen dynamic, innovative organizations transformed into static, imitations of their
Membership Survey Tips: The Importance of Demographic Questions
Earlier on the Member365 blog, we wrote at length about the difference between Qualitative and Quantitative questions on membership surveys. While understanding these two types of questioning is critical for getting the most out of
The 3 Cardinal Survey Sins, and What to Do about Them
Member365 users create a lot of survey's. Our Customer Success team has had years of experience helping membership-managers build and manage them, and in that time has identified a few common mistakes made by Member365's many
Asking the Right Questions: Qualitative and Quantitative Data
Understanding the difference between qualitative and quantitative data gives you the insight you need to leverage the value of both. Almost every major objective you face as a membership manager – whether it be driving
Strategic Post-Event Survey Tips
Post-event survey's are a common practice for good reason. They offer an invaluable peek into the needs, wants, expectations, and experience of your event attendees. Deploy them strategically, and they can provide powerful insights into
5 Game-Changing Event Promotion Techniques
Promoting your event successfully is no cakewalk. Between initial awareness and final confirmation is a long path for your prospective registrants to walk, and it's riddled with obstacles. Helping your prospects complete this journey is
Pre-event Best Practices: Driving Engagement Before Your Event
You've set the date, booked the venue, confirmed your speakers. After all that hard work, you've got another challenge to deal with – getting your registrants engaged and excited to attend. It doesn't matter if
Improving Your Event Survey Strategy
Event surveys are a powerful tool to boost engagement at your events. Used strategically, they can help you form a strong understanding of audience needs, wants, and expectations. Monitoring and responding to attendee experience can
Events Management: Principles for Planning in the New Year
A new year means new events. As Q1 begins, it’s time to look forward to the rest of the year and get the ball rolling on planning our events. Whether yours are big or small,