Most advice on nonprofit email marketing best practices is aimed at fundraising teams. While that works for many organizations, it does not always fit the way member-based nonprofits work.
If your organization […]
Recent Blog Posts
February 26, 2026
What Is a Membership CRM System? A Guide for Evaluating Your Options
Many associations and membership organizations eventually find that spreadsheets, separate tools, or a basic CRM can't keep up with the demands of renewals, [...]
February 19, 2026
How to Evaluate Association Management System Software Without Creating Board or Operational Risk
Choosing an association management system software is more than a technical decision. For Executive Directors, Membership Directors, and Operations leaders, choosing a [...]
December 22, 2025
Retention, Renewals, and Strategy: How Membership Systems Support Long-Term Growth
Retention is nothing new for membership organizations, but it remains one of the most important levers for long-term success. It shows up in [...]
November 26, 2025
Associative Thinking: A Path to Creativity in Associations
Creativity has long been thought to involve associative processes in memory: connecting concepts to create ideas, inventions, and innovation. Membership management software now [...]
November 19, 2025
End-of-Year Member Engagement Ideas that Build Retention
Key Takeaways Shift the focus: December isn't for hard sells; it's for gratitude and delivering high-value resources. Curate, don't create: [...]
October 7, 2025
Tiered Membership Categories for Associations: Generate Revenue and Provide Value
Whether you represent a professional association, a trade group, a chamber of commerce or a nonprofit-membership organization, tiered membership categories offer a [...]
September 22, 2025
Unlock New Revenue & Engagement: The Untapped Power of an Online Store for Your Association
An online store for an association is not a new concept. For years, organizations have used them to sell branded merchandise and [...]
September 11, 2025
Choosing Membership Management Software: A Checklist
Choosing the right membership management software is one of the most critical decisions your organization will make. It's not just a database; [...]
August 11, 2025
Membership Site Platforms Build Trust with Branding
Finding the right membership site platform is a critical decision for any organization. It's the digital engine that powers your community, drives [...]